Cookie policy

This Cookie Policy explains how PBNJ Socials Ltd, trading as PBNJ Digital and PBNJ Arts ("we", "us", "our"), uses cookies and similar technologies on our website.

It should be read alongside our Privacy Policy.

1. What Are Cookies?

Cookies are small text files placed on your device when you visit a website. Similar technologies may include pixels, tags, scripts, local storage, SDKs and other tools that store information on, or access information from, your device.

Cookies and similar technologies can help websites function properly, remember preferences, measure performance, improve user experience and support analytics and marketing activity.

2. Why We Use Cookies

We may use cookies and similar technologies to:

• make our website function properly;
• remember your preferences or choices;
• improve website performance and user experience;
• analyse how visitors use our website;
• understand which pages, content and campaigns are effective;
• help detect fraud, misuse or security issues;
• support marketing, advertising, retargeting and audience-building;
• measure conversions from our campaigns;
• support contact forms, integrations, embeds or third-party tools.

3. Types of Cookies We May Use

3.1 Strictly necessary cookies

These cookies are essential for the operation of the website and do not usually require consent where they are genuinely necessary for the service requested by the user. They may be used for:

• security
• fraud prevention
• page navigation
• form handling
• load balancing
• basic site functionality
• consent management

3.2 Functional cookies

These cookies help remember preferences or improve convenience, such as:

• remembering settings or preferences;
• supporting embedded features or media;
• improving how website tools behave.

3.3 Analytics and performance cookies

These cookies help us understand how visitors use our website so we can improve it. They may collect information such as:

• pages visited
• traffic sources
• device and browser information
• approximate location
• interactions with pages, buttons and forms
• session data and behavioural trends

These cookies may be set by analytics providers such as Google Analytics or other measurement tools.

3.4 Advertising and marketing cookies

These cookies help us measure campaigns, build audiences, retarget website visitors and show more relevant advertising on third-party platforms.

They may be associated with platforms such as:

• Meta / Facebook / Instagram
• TikTok
• Google advertising services
• email and marketing platforms
• other campaign tracking tools

These cookies may track browsing behaviour, campaign performance, page visits, conversions and interactions across websites or services where permitted.

4. Third-Party Tools and Services We May Use

Depending on how the website is configured, we may use or integrate with third-party services such as:

• Google Analytics
• Google Search Console
• Google Ads and related conversion tools
• Meta Pixel / Facebook tools
• TikTok Pixel
• reCAPTCHA
• Mailchimp or similar email marketing tools
• Calendly or similar booking tools
• YouTube or other embedded media providers
• WhatsApp widgets or messaging tools
• Microsoft Clarity, Hotjar or similar behaviour analytics tools
• form, CRM or lead-capture systems
• GoDaddy hosting and related website tools

Third-party providers may set their own cookies or similar technologies and may process information according to their own privacy policies.

5. Consent and Cookie Controls

Where required by law, we will ask for your consent before placing non-essential cookies or similar technologies on your device.

This generally includes cookies used for:

• analytics;
• advertising;
• retargeting;
• audience measurement;
• non-essential personalisation.

You can manage your preferences through our cookie banner or cookie settings tool where available.

The ICO states that organisations must clearly explain what cookies do and why they are used, and must obtain consent for non-essential cookies and similar technologies unless an exception applies.

Recent ICO guidance also reflects changes introduced by the Data (Use and Access) Act 2025, including evolving rules around some lower-risk storage and access technologies. Because online tracking rules continue to develop, we may update our cookie settings and this policy from time to time to reflect the law and the technologies we use.

6. How to Manage Cookies

You can control cookies in several ways:

• by using our cookie banner or cookie settings tool;
• by changing your browser settings to block or delete cookies;
• by adjusting privacy settings on the platforms or services you use;
• by using opt-out tools made available by certain advertising providers.

Please note that blocking some cookies may affect the functionality or performance of the website.

7. Cookies We May Use in Practice

The exact cookies and technologies on our site may change over time depending on the tools, plugins, embeds and services we use.

Examples of categories we may use include:

Essential / operational

• session cookies
• consent preference cookies
• security cookies
• spam prevention / reCAPTCHA cookies

Analytics / measurement

• Google Analytics cookies
• performance tracking cookies
• heatmap / behavioural analytics cookies

Marketing / advertising

• Meta Pixel cookies
• TikTok Pixel cookies
• ad conversion tracking cookies
• retargeting and audience-building cookies

Functional / embedded content

• video player cookies
• booking tool cookies
• messaging widget cookies
• form helper cookies

8. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect:

• changes to the law;
• changes to our website;
• changes to our service providers or marketing tools;
• changes to the cookies or technologies we use.

Please review this page periodically.

9. Contact Us

If you have any questions about this Cookie Policy or our use of cookies and similar technologies, please contact:

PBNJ Socials Ltd

Email: pav@pbnjdigital.co.uk